Legal
Terms & Conditions
Last updated July 6, 2026. These Terms are a binding agreement. Please also read our Disclosures and Privacy Policy, which are incorporated into these Terms by reference.
1. Acceptance of these Terms
These Terms & Conditions (the “Terms”) govern your access to and use of the MARKETORA platform, websites, applications, and related services (collectively, the “Service”), operated by Marketora (“MARKETORA,” “we,” “us”). By creating an account, checking the acceptance box at registration, subscribing, or using the Service in any way, you agree to be bound by these Terms, our Disclosures, and our Privacy Policy. If you do not agree, do not use the Service.
If you use the Service on behalf of a company or team, you represent that you have authority to bind that entity, and “you” includes that entity.
2. Eligibility and your account
The Service is for business use by professionals and is not directed to children. You must be at least 18 years old. You are responsible for the accuracy of the information you provide, for maintaining the confidentiality of your credentials, and for all activity under your account. Notify us immediately of any unauthorized use. We may refuse, suspend, or terminate accounts at our discretion, including for violation of these Terms.
3. The Service; changes; beta features
The Service provides marketing tools — including branded presentations and share links, digital business cards, listing/service pages, a leads inbox and follow-up tools, AI-assisted copywriting, and video creation. We may add, modify, or discontinue features at any time. Features identified as beta, preview, or coming soon are provided for evaluation, may change or be withdrawn without notice, and are excluded from any commitments in these Terms.
4. Subscriptions, billing, and refunds
Paid plans are billed in advance by our payment processor (Stripe) and renew automatically each billing period until cancelled. You authorize recurring charges to your payment method, including applicable taxes. Current pricing and plan inclusions are presented at checkout and on your Billing page; the Fee Schedule (including revision and rebuild fees) is part of these Terms.
You may cancel at any time from Billing → Manage subscription; access continues through the end of the period already paid. Except where required by law: fees already paid are non-refundable, partial periods are not prorated, and one-time onboarding or setup fees are non-refundable once work has begun. Certain features (AI generations, video renders, revisions, storage) are metered per plan; unused allowances do not roll over and have no cash value. We may change prices with notice effective at your next renewal; continued use after renewal constitutes acceptance.
If a charge fails, we may retry it and suspend paid features until payment is made. You are responsible for any chargeback or collection costs caused by unjustified payment disputes.
5. Your content and your license to us
You retain ownership of the content you upload or create on the Service — logos, photos, videos, copy, listings, and client materials (“Your Content”). You grant us a worldwide, non-exclusive, royalty-free license to host, store, reproduce, adapt, display, distribute, and transmit Your Content solely to operate, provide, secure, and improve the Service for you (including rendering it into pages, emails, share cards, and videos, and delivering it to people you share links with). This license ends when Your Content is deleted from the Service, except for backup copies retained for a limited period and content already shared with others at your direction.
You represent and warrant that you own or have all rights necessary to use and share Your Content (including rights to photos, music, likenesses, client information, and marks), and that Your Content does not violate law or the rights of any third party. You — not MARKETORA — are solely responsible for Your Content and for every communication you send using the Service.
6. Acceptable use
You agree not to, and not to permit anyone to:
- use the Service for unlawful, deceptive, discriminatory, defamatory, infringing, or harassing purposes;
- send spam or communications that violate applicable communications and marketing laws;
- upload malware, scrape or harvest data, probe or breach security, or interfere with the Service or other users;
- misrepresent your identity, credentials, licensure, or affiliation;
- resell, sublicense, or white-label the Service without our written agreement;
- reverse engineer, copy, or create derivative works of the Service, or use it to build a competing product;
- exceed or circumvent plan limits, metering, or access controls.
We may remove content, suspend, or terminate accounts that we reasonably believe violate this section, with or without notice.
7. Professional responsibility and regulatory compliance
MARKETORA is a marketing software tool. We are not a real-estate brokerage, law firm, lender, insurance producer, financial advisor, medical provider, or advertising agency, and we do not supervise your professional conduct. You are solely responsible for ensuring that your use of the Service — including all content, claims, advertising, disclosures, and communications — complies with every law, regulation, and professional rule that applies to you and your industry. Depending on your profession this may include, without limitation: fair-housing and equal-opportunity advertising laws; real-estate license and brokerage advertising rules (including required broker identification); attorney advertising and bar rules; mortgage, insurance, and securities marketing regulations; health-information privacy rules; consumer-protection and truth-in-advertising laws; and telemarketing, texting, and email laws (such as TCPA and CAN-SPAM), including obtaining any required consent from recipients before contacting them.
Templates, starters, AI drafts, and examples are provided for convenience only and are not reviewed for compliance with the rules of your profession or jurisdiction. Always review and, where appropriate, have your broker, compliance officer, or counsel approve materials before publishing.
8. AI-generated content
The Service includes AI-assisted drafting and generation. AI output can be inaccurate, incomplete, or unsuitable, and may resemble other content. It is provided as a starting draft only: you must review, edit, and approve all AI output before use, and you are solely responsible for what you publish or send. We make no warranty as to the accuracy, originality, or fitness of AI output, and we are not liable for reliance on it. Do not enter sensitive personal information into AI features.
9. Leads, analytics, and communications
People who open your links or submit forms provide their information to you; you are the owner and controller of your leads and are responsible for how you use and store their data, honoring opt-outs and consent requirements. Analytics (views, taps, engagement) are estimates based on signals we can observe and may be affected by browsers, blockers, and networks; we do not guarantee their completeness or accuracy. Automated follow-up features send messages at your direction and on your behalf; you are the sender of record for all such communications.
10. Third-party services
The Service interoperates with third parties — for example payment processing (Stripe), email delivery, hosting and storage, video rendering, calendar/scheduling links, CRMs you connect, social platforms you post to, and partner vendors you choose to engage. Their services are governed by their own terms and privacy policies; we are not responsible for third-party services, their availability, or their acts or omissions. Where the Service refers you to a partner or affiliate, we may receive compensation — see our Disclosures.
11. Our intellectual property; feedback
The Service — including its software, design system, templates, block library, brand schemes, and documentation — is owned by MARKETORA and its licensors and is protected by intellectual-property laws. We grant you a limited, non-exclusive, non-transferable, revocable license to use the Service for your business during your subscription. No rights are granted except as expressly stated. The MARKETORA name and marks may not be used without our written permission. If you send us feedback or suggestions, you grant us a perpetual, irrevocable, royalty-free right to use them without restriction or compensation.
12. Copyright complaints (DMCA)
We respect intellectual-property rights. If you believe content on the Service infringes your copyright, send a notice with: (a) identification of the work; (b) the URL of the allegedly infringing material; (c) your contact information; (d) a good-faith statement that the use is unauthorized; (e) a statement, under penalty of perjury, that the notice is accurate and you are authorized to act; and (f) your physical or electronic signature — to info@marketora.me with the subject “DMCA Notice.” We may remove content and terminate repeat infringers.
13. Disclaimers of warranties
THE SERVICE IS PROVIDED “AS IS” AND “AS AVAILABLE,” WITHOUT WARRANTIES OF ANY KIND, EXPRESS, IMPLIED, OR STATUTORY, INCLUDING WITHOUT LIMITATION WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, ACCURACY, OR UNINTERRUPTED OR ERROR-FREE OPERATION. WITHOUT LIMITING THE FOREGOING, WE DO NOT WARRANT THAT THE SERVICE WILL GENERATE LEADS, CLIENTS, SALES, RANKINGS, ENGAGEMENT, OR ANY PARTICULAR BUSINESS RESULT; THAT MARKET OR VALUATION DATA IS ACCURATE OR CURRENT; OR THAT CONTENT WILL BE PRESERVED WITHOUT LOSS. YOU USE THE SERVICE AT YOUR OWN RISK. SOME JURISDICTIONS DO NOT ALLOW CERTAIN WARRANTY EXCLUSIONS, SO SOME OF THE ABOVE MAY NOT APPLY TO YOU.
14. Limitation of liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW: (A) IN NO EVENT WILL MARKETORA, ITS FOUNDERS, EMPLOYEES, OR SUPPLIERS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, LOST REVENUE, LOST DATA, LOST GOODWILL, OR BUSINESS INTERRUPTION, EVEN IF ADVISED OF THE POSSIBILITY; AND (B) OUR TOTAL AGGREGATE LIABILITY FOR ALL CLAIMS ARISING OUT OF OR RELATING TO THE SERVICE OR THESE TERMS WILL NOT EXCEED THE AMOUNTS YOU PAID US FOR THE SERVICE IN THE TWELVE (12) MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM (OR US $100 IF YOU HAVE PAID NOTHING). THESE LIMITS APPLY REGARDLESS OF THE THEORY OF LIABILITY AND EVEN IF A REMEDY FAILS OF ITS ESSENTIAL PURPOSE. THEY DO NOT APPLY WHERE PROHIBITED BY LAW, AND NOTHING IN THESE TERMS LIMITS LIABILITY THAT CANNOT LAWFULLY BE LIMITED.
15. Indemnification
You will defend, indemnify, and hold harmless MARKETORA and its founders, employees, and agents from and against any claims, demands, damages, penalties, fines, costs, and expenses (including reasonable attorneys’ fees) arising out of or related to: (a) Your Content; (b) your communications with leads, clients, or any third party; (c) your violation of these Terms or of any law or professional rule; or (d) your infringement of any third-party right. We may assume the exclusive defense of any matter subject to indemnification, in which case you will cooperate with us.
16. Dispute resolution — informal first, then arbitration; class-action waiver
Talk to us first. Before filing any claim, you agree to contact us at info@marketora.me describing the dispute and give us thirty (30) days to resolve it informally.
Binding arbitration. Except for small-claims matters and requests for injunctive relief to protect intellectual property, any dispute arising out of or relating to these Terms or the Service will be resolved by binding individual arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules. The arbitration will be conducted in English, seated in the Commonwealth of Massachusetts (or remotely by agreement), and judgment on the award may be entered in any court of competent jurisdiction.
Class-action waiver. DISPUTES WILL BE ARBITRATED ONLY ON AN INDIVIDUAL BASIS. YOU AND MARKETORA WAIVE ANY RIGHT TO PARTICIPATE IN A CLASS ACTION, CLASS-WIDE ARBITRATION, OR REPRESENTATIVE PROCEEDING. If this waiver is found unenforceable as to a particular claim, that claim (and only that claim) may proceed in court.
Opt-out.You may opt out of this arbitration agreement by emailing info@marketora.me with the subject “Arbitration Opt-Out” within 30 days of first accepting these Terms; opting out does not affect any other provision.
17. Termination
You may stop using the Service and cancel at any time. We may suspend or terminate your access immediately for breach of these Terms, unlawful use, non-payment, or risk to the Service or other users. Upon termination your license ends; sections that by their nature should survive (including 5, 7–9, 11, 13–16, and 18–19) survive. After account closure we may delete Your Content following a reasonable wind-down period — export anything you need first.
18. Governing law
These Terms are governed by the laws of the Commonwealth of Massachusetts, USA, without regard to conflict-of-laws rules. For matters not subject to arbitration, the state and federal courts located in Massachusetts have exclusive jurisdiction, and each party consents to venue there.
19. General
These Terms, the Disclosures, the Privacy Policy, and the Fee Schedule are the entire agreement between you and MARKETORA regarding the Service and supersede prior agreements on that subject. We may update these Terms from time to time; material changes will be posted here with a new “Last updated” date, and your continued use after changes take effect constitutes acceptance. If any provision is held unenforceable, the remainder stays in effect. Our failure to enforce a provision is not a waiver. You may not assign these Terms without our consent; we may assign them in connection with a merger, acquisition, or sale of assets. Notices to you may be given by email to your account address or in-app.
Questions about these Terms: info@marketora.me.
See also: Disclosures · Privacy Policy · Cookie Policy · Accessibility · Fee Schedule · FAQ